Interior Design Networking Tips Every Designer Should Know

Interior design networking is an important part of having a successful business.

Networking allows you to meet and exchange information with other designers and remodelers, helps you stay up to date with the latest trends in your industry, and even helps you meet potential clients, mentors or partners.

Read on to find out how to leverage interior design networking to benefit your business, grow your skill set, and build strong connections from NARI Industry Partner, 2020.

Join an association

Joining an association can open many doors for you as an interior designer or remodeler. Members of associations can enjoy many benefits, including being invited to local networking opportunities.

These networking events can be in the form of expositions, tradeshows, seminars, happy hour cocktails, or even casual barbecues. Whatever the case may be, being a member of an association will make it easier for you to keep up with events and meet other members who are part of the home improvement industry.

Attend interesting events

You don’t have to attend every single interior design networking event. Choose ones that you are genuinely interested in, otherwise you’ll be wasting your time.

The more interested you are in an event, the more likely you are to build mutually beneficial relationships with the right sort of people. Plus, if the event is exciting to you, you’ll probably end up learning something new that will help you with your business.

Have quality conversations

If you’re planning on attending an interior design networking event, do not try to schmooze with every single person in the room. The goal is not to collect as many contacts as humanly possible.

Instead, try focusing on a handful of professionals whom you can have quality conversations with. Whatever you do, do not immediately jump into your own business; ask about their business first, what projects they’re working on, what their challenges are, etc.

You’ll gain a lot more perspective when you take the time to listen to other professionals in the industry rather than just talk about yourself the entire time.

Follow up

Once you’ve spoken to a few key people, do not forget to exchange contact information. This is where business cards come in handy.

But collecting business cards and forgetting about them won’t do you any good. Make sure you follow up with your new connections fairly quickly so they don’t forget who you are (within a week of the event is ideal).

You can either give them a call or send them an email to discuss business opportunities or just to foster a mutually beneficial relationship. You can learn a lot from the people you meet at interior design networking events, so don’t let these opportunities pass you by.
Download this free eBook for more information on how to grow your remodeling or interior design business.



Rita Melkonian is a marketing content specialist at 2020, provider of interior design and space planning applications, where she researches and writes content related to the world of interior design.

| 7/15/2019 8:20:10 AM | 77 comments
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