How to get paid on an overdue bill

A reality of doing business is that, at some point, you’ll have a customer who can’t or won’t pay their bill. Which approach is best depends on the situation, the customer and your overall goals.

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In social media, it’s all about who you know

If social media reminds you of the insurance salesman who wants you to connect him/her with your friends and acquaintances in order to sell to them, you’re not alone. But technology has changed the way we interact, and in order to stay current, you need to let go of that reluctance to share and instead use the social media craze to your advantage.

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Designs by Skill, RJK Construction use Instagram to promote work

The adage, “A picture is worth a thousand words” speaks to the genius behind Instagram, an online photo-sharing, video sharing and social media networking service. Members can post pictures, follow other users of Instagram, accumulate their own followers and track the likes or comments on what they post and comment if they so desire.

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How to prepare for a media interview

Media interviews can be an effective way to build credibility for your business and establish yourself as an authority on a specific industry niche. Media outlets have the ability to reach potential consumers who may not have identified themselves as needing a particular service or product. More important, if you become identified as a trusted source, your company becomes more credible because your viewpoint is being supported by an unbiased source.

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How I Built My Business: Normandy Remodeling

Normandy Remodeling was founded in March 1979 by my current partner, Reg Marzec, and my father-in-law Jack Steindl. In the beginning, there were just two people; however, with early success there became the need to add staff. First, came office help, followed soon after by salespeople. Over the years, people were added in sales, production and architecture until the company grew to its present size of 47 employees.

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How to use a mechanic’s lien

Mechanic’s lien laws are state laws that provide remodelers a way to get paid for labor, material, skill, equipment and machinery furnished in the improvement of property. This includes construction, remodeling and repair of any building on the property as well as excavation and landscaping of the land itself.

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NARI congratulates newly certified members

NARI members looking to further their professionalism—as well as to add another tool to their marketing arsenal—often get certified in one of NARI’s nine subject areas. These certifications measure your knowledge base, not your attendance at a class.

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